The Business Analytics joint concentration between the OID and STAT departments is designed to build deep competency in the skills needed to implement and oversee data-driven business decisions, including (i) collecting, managing and describing datasets, (ii) forming inferences and predictions from data and (iii) making optimal and robust decisions. Business analytics makes extensive use of statistical analysis and the applications of business analytics span all functional areas.
Business analytics has emerged in recent years as a powerful and required capability for firms in competitive markets. The quantity, quality and diversity of available data have never been greater, which has created new and significant opportunities for organizations to use data to improve their decisions with respect to both internal resources as well as external interactions with suppliers and customers.
Students choosing the Business Analytics concentration are ideally suited for the growing set of careers broadly defined under the header of “data science” with responsibilities for managing and analyzing data. In addition, the concentration provides an excellent complement to students who choose to focus on one of the functional areas of business (e.g., accounting, finance, marketing, operations).
For a complete list of all concentration requirements, please visit the Business Analytics Joint Concentration Page.
Business Analytics Joint Concentration Advisors
Prof. Sergei Savin (OIDD) – JMHH 546 – 215-898-1175 – savin@wharton.upenn.edu
Prof. Richard Waterman (STAT) – SCC 109C – waterman@wharton.upenn.edu
See the Wharton Customer Analytics Initiative (http://www.wharton.upenn.edu/wcai/) for a collaborating venture, which offers opportunities for students with Business Analytics skills.